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Why Do Life Insurance Applications Have So Many Questions?

Why Do Life Insurance Applications Have So Many Questions?

Paya SchlassPaya Schlass Customer Success, Haven Life

We know life insurance applications are long. And trust me, we’ve done our best to lessen the number of questions asked.

That said, these questions are absolutely necessary in helping us verify your identity, determine your health, review your medical background and ultimately, determine what rate class you’ll be in.

If you haven’t purchased a life insurance policy before (or at least peeked at the start of an application) you might be surprised to see that questions can range from asking for your Social Security Number and occupation to hobbies and what medications you’re taking.

As a customer service representative at Haven Life, I’ve communicated with plenty of customers who are seeking details and reasoning behind the in-depth and oh-so-personal questions. It’s understandable and also very explainable.

What’s with all the questions?

One of the most important parts of the life insurance application process is, well, your application. The answers you provide help our underwriting algorithms determine what risk you present, the rate class for your policy and the premium amount associated with it.

If you’re unfamiliar with the term “rate class,” it is the technical term for when we determine your individual risk of dying relative to other people just like you. As a rule of thumb, typically the healthier you are, the better of a rate class you get put in.

Every life insurer (that’s selling you a medically underwritten term life insurance policy) is going to analyze your application and medical history for some major health triggers. You might be tempted to think, well, I won’t get a medically underwritten term life insurance policy then.

Don’t do that.

Medically underwritten term life insurance is one of the most affordable types of life insurance available. (That’s what we sell!) That’s because the life insurer, through the thorough application and medical exam, has a pretty clear insight into that relative risk of dying we were talking about. A non-medically underwritten policy should only be considered if you have serious health issues.

Below, I’ve outlined some key application questions that result in the most inquiries from our customers, which you may be wondering about too.

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Why do you need my Social Security Number?

You should always understand why someone is asking for your Social Security Number.

When applying for any life insurance policy, providing your Social Security Numbers is required for multiple reasons:

  1. Your Social Security Number is one of the primary ways the government can identify you, know you exist and locate you. If you read our post about how a death benefit is paid out, you’ll also see that death records (which are updated by your SSN) are a vital tool in ensuring your policy is paid out in a timely fashion.
  2. Additionally, we use your SSN number to access past records from the Medical Information Bureau (MIB). The MIB maintains an extensive database of medical information and occupational risks on past applicants for life and health insurance. We then review this information and compare it to what’s in your application. If you’re a first-time applicant, there will be no data in this database.
  3. Finally, it’s required by law for us to identify the owner of the policy. Why, you ask? We’re responsible for monitoring application and claims activity to help prevent criminal activities such as identity theft and money laundering.

Why do you need my driver’s license number and driving records?

Another surprise for some people is that we ask for your driver’s license number and driving history.

Your driver’s license number is used as another way to verify your identity. It also allows us to gather records from the Department of Motor Vehicle database. Looking at driving records isn’t a big deal for the vast majority applicants. However, numerous speeding tickets, reckless driving, DUIs, and suspensions show a higher propensity to take risk and correspond to a higher risk of death due to motor vehicle accidents. As your premium amount is directly impacted by the risk you present, detailed driving records are a critical factor.

Why do you care about my travel plans?

Generally speaking, we don’t care too much if you’re planning on taking your family on a cruise to the Bahamas or if you’re escaping to a romantic weekend in Paris. (But, can I tag along?)

That said, if you are applying for a life insurance policy and have some trip planned, you will most likely be asked about that. Don’t worry – travel is not a concern in the vast majority of applications. Really, we’re looking for high-risk items here: are you traveling to war-torn countries or dangerous regions of the world? Are you traveling so frequently that you really can’t be considered a U.S. resident? Are you traveling for higher-risk reasons such as missionary work in hostile countries? If so, we’ll need to work with you to better understand the details so we can assess your risk appropriately.

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Why do we care about your hobbies?

From underwater diving, hang gliding, parasailing to ballooning, bungee jumping and mountain climbing…if you’re the adventurous type, kudos to you!

In the application, we will ask if you participate in various activities that are considered risky. While individual activities typically won’t make your life insurance rates increase, these questions do provide a snapshot into your life as a thrill seeker. Kind of like what happens if there are numerous infractions in your DMV records.

In some extreme cases, there is an additional cost added to the price of the premium (called a flat extra); this cost is mostly designated for high-risk hobbies or occupations.
The great news is: if you participated in any particularly risky activity at the time of application and haven’t done it again for a year or more you can apply to have your case reviewed. This would potentially remove that flat extra fee.

Life insurance applications can be intimidating, I know. It takes time and effort and… it’s easy to push it off to another day. But, understanding the value and reasons behind the questions asked should hopefully make it a little easier to push through. At the end of the day, these questions help us give you the best and lowest rate possible.

And on the bright side, here at Haven Life, most of our customers manage to complete the entire application within 20 minutes. Now, go forth, be informed and, give it a try!

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