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Happy Birthday to us

In honor of Haven Life turning three, here are a few numbers that we’re really proud of

How does an innovative life insurance agency celebrate its third birthday?

Unfortunately, it’s not with pizza, ice cream cake and pony rides for Haven Term customers (legal strictly forbid it).

Rather, it’s with a blog post. A poignant blog post. Like the one you’re reading now. Where we can reflect upon our growth and accomplishments in ways that are profound, transparent and hopefully a little amusing.

So, in honor of us turning the little “oh-three” here are a few other numbers that we’re really proud of.

250%: increase in the number of people over the past year (April 2017 – April 2018) who have much-needed financial protection by way of the Haven Term life insurance policy.

3.1x: Multiple of annual income that, according to LIMRA, the average life insurance customer purchases in coverage*.

7.9x: Multiple of annual income that women who buy the Haven Term policy settle on. (BTW, we’re really proud of this number.)

70%: Haven Life customers who feel confident and comfortable enough with the application process that they complete it without ever reaching out to our support team. Yet, when customer support is needed, they’re very pleased with the help behind the phone, email, or live chat.

9.5 out of 10: Haven Life’s customer review rating on Trustpilot, an independent third-party review site.

As few as 30: Clear, conversational questions in the redesigned Haven Term application.

48: Median number of seconds it takes to get a decision on coverage via the InstantTerm process

32: Median number of seconds it takes to evaluate medical exam results, in real-time, without a human review, thanks to algorithmic underwriting. (And thanks to MassMutual’s Data Science Team.) Great, big, giant deal.

6: Median number of days it takes to get a decision on Haven Term eligibility with manual, human underwriting. Even when we’re slow…we’re still pretty fast.

167: age of our parent company MassMutual, as of yesterday. Funny, they don’t look a day over 165.

2: Number of Valentine’s Day Coverage-grams we created for our policyholders to share with their loved ones this year.

10: Employees we had three years ago.

~120: Employees we have now.

1: The number of states we were live in on May 19, 2015

50: The number of states we were live in as of September 2017

1: Haven Life Chatbots that assist with providing free term life insurance quotes.

68%: Haven Life customers who are Millennials. (Quite the proactive bunch.)

$80,000: The average median annual income of a Haven Term policyholder.

80%: Haven Life customers who have earned a college degree.

1: Haven Life customers who adopted a fish last year.

23: Number of kids that came to Haven Life’s Take Your Child to Work Day

: Current and future Haven Life customers who we are immensely proud of and honored to celebrate our birthday with.

Warning...

Peace of mind might be closer than you think.

Learn more

Unless identified otherwise, all other statistics are based on Haven Life internal data, (May 2018).

*Source: LIMRA: Life Insurance Ownership in Focus: U.S. Person-Level Trends 2016

Trustpilot rating is accurate of as May 15, 2018. Ratings are continually updated. For most current rating, read more at trustpilot.com

John Latona

About John Latona

John Latona is the general manager of Haven Life, a life insurance agency backed and wholly owned by MassMutual. For the past five years, John has been responsible for overseeing the innovator's growth and differentiation in the life insurance marketplace. Prior to Haven Life, John was a management consultant - providing strategic guidance to startups and emerging companies in digital media, operations, sales and more. He previously worked for The Nielsen Company and XM Satellite Radio

Read more by John Latona

Our editorial policy

Haven Life is a customer-centric life insurance agency that’s backed and wholly owned by Massachusetts Mutual Life Insurance Company (MassMutual). We believe navigating decisions about life insurance, your personal finances and overall wellness can be refreshingly simple.

Our editorial policy

Haven Life is a customer centric life insurance agency that’s backed and wholly owned by Massachusetts Mutual Life Insurance Company (MassMutual). We believe navigating decisions about life insurance, your personal finances and overall wellness can be refreshingly simple.

Our content is created for educational purposes only. Haven Life does not endorse the companies, products, services or strategies discussed here, but we hope they can make your life a little less hard if they are a fit for your situation.

Haven Life is not authorized to give tax, legal or investment advice. This material is not intended to provide, and should not be relied on for tax, legal, or investment advice. Individuals are encouraged to seed advice from their own tax or legal counsel.

Our disclosures

Haven Term is a Term Life Insurance Policy (DTC and ICC17DTC in certain states, including NC) issued by Massachusetts Mutual Life Insurance Company (MassMutual), Springfield, MA 01111-0001 and offered exclusively through Haven Life Insurance Agency, LLC. In NY, Haven Term is DTC-NY 1017. In CA, Haven Term is DTC-CA 042017. Haven Term Simplified is a Simplified Issue Term Life Insurance Policy (ICC19PCM-SI 0819 in certain states, including NC) issued by the C.M. Life Insurance Company, Enfield, CT 06082. Policy and rider form numbers and features may vary by state and may not be available in all states. Our Agency license number in California is OK71922 and in Arkansas 100139527.

MassMutual is rated by A.M. Best Company as A++ (Superior; Top category of 15). The rating is as of Aril 1, 2020 and is subject to change. MassMutual has received different ratings from other rating agencies.

Haven Life Plus (Plus) is the marketing name for the Plus rider, which is included as part of the Haven Term policy and offers access to additional services and benefits at no cost or at a discount. The rider is not available in every state and is subject to change at any time. Neither Haven Life nor MassMutual are responsible for the provision of the benefits and services made accessible under the Plus Rider, which are provided by third party vendors (partners). For more information about Haven Life Plus, please visit: https://havenlife.com/plus.html

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